Posts in Creating Content

Quality Content vs. ‘Good Enough’

August 7, 2020 Posted by Content Marketing, Creating Content, Writing 0 thoughts on “Quality Content vs. ‘Good Enough’”

Is quality content worth the extra effort or expense? I’m a firm believer that it is, but in a digital world where it’s often said that “good enough” is all you need, mine is hardly an uncontested view.

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New Resource: How to Create High-Quality Content

July 26, 2020 Posted by Content Marketing, Creating Content, Squarely Digital News, Uncategorized 0 thoughts on “New Resource: How to Create High-Quality Content”

When I was in journalism, I loved hearing a good story idea. And seeing that idea become a well-reported, elegantly written piece , well, that was the best.

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evil content marketing

What’s So Funny About Content Marketing?

November 15, 2016 Posted by Content Marketing, Creating Content 0 thoughts on “What’s So Funny About Content Marketing?”

Sometimes a client or prospect asks me to define “content marketing” and explain how it could help his or her business.

Yesterday, I stumbled across a great example to use the next time this topic comes up.

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word crimes

‘Weird Al’ On the Importance of Quality Content

July 15, 2014 Posted by Creating Content, Editing, Writing 0 thoughts on “‘Weird Al’ On the Importance of Quality Content”

I saw your blog post
It was fantastic
(That was sarcastic) …

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