Posts in PPC

bennett legal services

How a New Law Firm Used Google Ads to Generate Leads — Quickly

February 7, 2023 Posted by Google Ads, PPC, Squarely Digital News 0 thoughts on “How a New Law Firm Used Google Ads to Generate Leads — Quickly”

A steady stream of leads.

It’s vital for any professional services business, and Bennett Legal Services is no exception. But when Paul Bennett contacted Squarely Digital in late 2021, he didn’t just need to find that stream. He needed to find it in a hurry.

(more…)

i am ceo podcast

How a Journalism Background Makes Squarely Digital Better at Marketing

May 27, 2022 Posted by Content Marketing, PPC, Squarely Digital News 0 thoughts on “How a Journalism Background Makes Squarely Digital Better at Marketing”

I’ve been out of journalism for 10 years now. It’s been almost exactly 10 years, in fact — my last day at The Washington Post was May 16, 2012.

In a nice accident of timing, I had a chance to reflect on how journalism has helped me succeed as a digital marketer when I appeared on Gresh Harkless‘s I AM CEO podcast recently.

(more…)

Diagnose Your PPC Problems With This Google Ads Audit

April 13, 2022 Posted by Advertising, Google Ads, PPC 0 thoughts on “Diagnose Your PPC Problems With This Google Ads Audit”

How’s your Google Ads account doing?

It’s not uncommon for businesses running Google Ads to take a step back at some point and wonder, “Are these campaigns really working?” Or worse, they look at the numbers and realize “We’re spending way too much for these results.”

(more…)

ppc

Google Ads and Facebook Ads: Still Working for SMBs

May 17, 2016 Posted by Advertising, Facebook Ads, Google Ads, PPC 0 thoughts on “Google Ads and Facebook Ads: Still Working for SMBs”

Two thoughts on this StreetFight post I read this morning:

In Google/Facebook Duel, SMBs Are the Real Winners

1) I agree.

As someone who used to work in the media,

(more…)